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Test Value your work, do not be afraid to get what you deserve
Agenda
QUESTION 1: WHY IS IT IMPORTANT TO TAKE PERSONAL EXPENSES INTO ACCOUNT?
As a coach we are the company that the client comes to
Your job is to support you because you are the main source of solutions for the client because you have the experience, creativity and mentoring needed
Your income should cover personal expenses such as food, rent, water, electricity, telephone, in short, basic necessities to live as any person deserves
Taking into account personal expenses is vital to know if our business is sustainable for us
QUESTION 2: WHAT CAN WE TAKE INTO ACCOUNT FOR OUR EXPENSES?
Within this dynamic of giving value to our work, we can start by knowing how much it costs us to maintain our business
We can take into account for our expenses the supplies, how much marketing and advertising costs, the software you use to work, subscriptions to important websites for the business
QUESTION 3: WHAT CAN THE INTERNET BE USED FOR?
The internet is essential to keep your business active, for communications, socialization and visualization of your business to your customers around the world
If we run out of internet we run out of business, part of your income must be destined to be constantly connected to the world
Ideally, the calculation should be made on a monthly or weekly basis
It is important to take into account all business expenses in a systematic way because a mistake in the administration of our company can lead us to face internal difficulties that we must avoid
QUESTION 4: WHAT DOES TIME REPRESENT FOR YOUR COMPANY?
The time you spend at work is what can determine how much you will earn per day, per week or per month, so you know what your future expenses may be
Calculate what would be your minimum income for your business, this would be what you will have as profit to sustain your business
Income above your minimum income will be what brings in a profit for you as a person outside the business
Your time is the indispensable resource to put your company into production, so you must manage it as rigorously as the economy of the business
QUESTION 5: WHAT ARE THE IMPLICATIONS OF ASKING FOR A LOW RATE?
If you are going to ask for a low rate you risk your company falling into a low cost market and you will have to sell many services or products to reach the economic goals you have predicted
In addition, we run the risk of giving a good offer that may lose its attractiveness to the customer because of such a low price in the market
QUESTION 6: WHAT ARE THE CONSEQUENCES OF SETTING THE PRICE TOO HIGH?
If you set too high a price for your service or product, we rush to offer something very pretentious when there are other businesses with better prices
A price that is too high can freeze your business and the worst thing is that you will be forced to lower your offerings which in the eyes of the market will come across as a low demand proposition
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