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Test How to conduct a market survey?
Agenda
QUESTION 1: WHAT IS THE FIRST STEP IN CONDUCTING EFFECTIVE MARKET RESEARCH?
Identify research questions
Define the objectives of the study
Determine the research methodology
Collect primary and secondary data
QUESTION 2: WHAT SHOULD BE DONE AFTER ESTABLISHING THE OBJECTIVES OF THE MARKET STUDY?
Collect primary and secondary data
Determine the research methodology
Identify research questions
Analyze the data
QUESTION 3: WHAT SHOULD BE CONSIDERED WHEN SELECTING THE RESEARCH METHODOLOGY?
Sample size and representativeness of the data
Interpretation of the results
Conclusions based on the evidence gathered
Analysis tools and techniques
QUESTION 4: WHAT KIND OF DATA ARE OBTAINED THROUGH ORIGINAL RESEARCH?
Primary data
Secondary data
Quantitative data
Qualitative data
QUESTION 5: WHAT IS THE NEXT STEP AFTER COLLECTING THE DATA?
Interpret the results
Determine the research methodology
Analyze the data
Define the objectives of the study
QUESTION 6: WHAT SHOULD BE DONE AFTER ANALYZING THE DATA IN A MARKET STUDY?
Define the objectives of the study
Collect primary and secondary data
Identify research questions
Make strategic decisions
QUESTION 7: WHAT IS THE IMPORTANCE OF INTERPRETING THE RESULTS OF A MARKET STUDY?
Adjust the marketing strategy
Define the objectives of the study
Identify research questions
None of the above
QUESTION 8: WHY IS IT IMPORTANT TO CONDUCT REGULAR MARKET RESEARCH?
To determine the research methodology
To collect primary and secondary data
To identify research questions
To keep up to date and adapt to new trends
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INCORRECT QUESTIONS
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