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Test Online Reputation Management
Agenda
QUESTION 1: In the digital age, where does true candidate validation occur beyond the resume?
In telephone references
In the face-to-face interview
In the cover letter
On the Internet through external searches
2nd QUESTION: What action is imperative to take before submitting any application?
An "ego audit" or self-search on Google
Delete all social networks
Legally changing your name
Hiring a detective
3rd QUESTION: How should the "ego audit" be performed to avoid biased results?
From a friend's cell phone
From an incognito window
From your current office
Using a VPN from another country
4th QUESTION: What does the text indicate if, when searching for a professional, complaints or inappropriate photos appear first?
Who is very popular
That you have a lot of social life
That there is a reputation problem that needs to be managed
That the search engine is malfunctioning
QUESTION 5: According to the text, what is the best defense to control the online narrative?
Actively generating positive content (a good attack)
Ignore the internet altogether
Report it to Google
Ask friends to give likes
QUESTION 6: What actions help to "occupy" the first search results and demonstrate authority?
Send mass mailings
Write articles, have a portfolio or participate in podcasts
Paying for ads
Comment on political forums
7th QUESTION: What generates the incongruence between an impeccable professional profile and immature personal social networks?
Admiration for versatility
Envy of peers
Distrust and breakdown of credibility
Increase in followers
8th QUESTION: What qualities does personal brand consistency and alignment convey across all platforms?
Fun and spontaneity
Creativity and art
Mystery and privacy
Integrity and stability
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