LOGIN

REGISTER
Seeker

Test Advertising and Marketing: Selling Abstract Concepts

1st QUESTION: What is the "master card" or main specialty of marketing and advertising according to the text?

QUESTION 2: Using the example of luxury department stores, what is a brand really selling when it markets an expensive shirt?

QUESTION 3: How does advertising sell something intangible like "status"?

Please, log in to have your progress recorded. Without logging in, you will be able to take the test but your progress in the course will not be increased
INCORRECT QUESTIONS

Best Offers of the WEB

I Want to Study Plan

I Want to Study Plan

Access to all the online courses on the web for a single payment

  • 444469
    55 €
3x1 Plan

3x1 Plan

When you purchase this plan you are assigned the 3 courses of your choice

  • 324243
    12 €
Master Plan

Master Plan

Access to all courses in the same subject area for a single payment

  • 334244
    18 €
I Want to Study VIP Plan

I Want to Study VIP Plan

Unlimited access to all online courses for a one-time payment

  • 123578
    99 €
Are there any errors or improvements?

Where is the error?

What is the error?