1st QUESTION: What does the "you" focus technique consist of?

By using more formal and technical language
By focusing on the actions the company takes
In writing longer, more descriptive sentences
By replacing pronouns like "I" or "we" with "you" to center the message on the reader

2nd QUESTION: What is the main effect achieved by changing the perspective from "we" to "you"?

The message becomes longer and more complex
The writer demonstrates his authority and knowledge
Communication becomes less direct and more ambiguous
The writer shifts from focusing on his own actions to focusing on the reader's benefit and experience

What is a speaker-centered sentence that can be replaced by 'You will receive the report this afternoon'?
What is the best example of reader-centered communication?
That is a sentence that cannot be improved
It's a very direct way to communicate an action