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Test External behavioral validators
Agenda
1st QUESTION: What biological mechanism is mentioned in the text to minimize risks?
Delegation of judgment
Obedience to tutors and experts
Search for social status
Emotional anchoring in celebrities
2nd QUESTION: What resource do companies use to reinforce the reliability of a product?
Use of celebrity ambassadors
Show quality seals and clinical results
Advertising in networks without evidence
Temporary price reduction
QUESTION 3: What happens when an expert recommends a product based on the text?
Consumer hesitates more
Increases competition
Question the authority of the expert
Prospect's critical resistance collapses instantly
4th QUESTION: What is the main cause of superfluous acquisitions mentioned in the section on status?
Lack of technical information
Specialist marketing
Crave social advancement
Low prices
QUESTION 5: Since when, according to the text, is the brain programmed to obey tutors and experts?
From adulthood
From infancy
In academic contexts only
Only in front of celebrities
QUESTION 6: What does collective comparison theory postulate in the text?
That purchases are based on scientific evidence
That certifications are irrelevant
That people evaluate their worth by reflecting on success figures
That direct advertising is the only cause of imitation
7TH QUESTION: What justifies the display of quality seals and clinical results on the packaging?
Providing irrefutable logical support for the transaction
Increasing aspirational desire
Reduce product price
Hide the lack of scientific backing
8TH QUESTION: What do consumers look for when associating products with celebrities according to the summary?
Save money
Avoid financial risks
Find scientific evidence
Achieving a higher hierarchical social status
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