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Test The barriers of one's own mind
Agenda
QUESTION 1: How does the psyche react to unknown scenarios according to the text?
Enthusiasm for novelty
With indifference towards change
With a conservation mechanism that reacts with hostility
With confidence in the brand
QUESTION 2: What does the prospectus provoke when contemplating acquiring a new system?
Increased brand loyalty
A reduction of cognitive effort
An immediate desire for change
A sudden increase in anxiety
3rd QUESTION: What is a main cause of paralysis when changing technology?
Distrust in the product
Intimate fear of personal failure during transition
Lack of technical information
Exclusive financial cost
QUESTION 4: According to the text, why does the brain see technology adoption as a problem?
Because it interprets unlearning routines as excessive energy expenditure
Because it values uncertain excellence over convenience
Because it relies on external solutions
Because you want to innovate constantly
5th QUESTION: What do many subjects prefer when faced with the risk of change?
Taking refuge in known mediocrity
Seeking immediate technical advice
Adopting technology without reservation
Investing in aggressive training
QUESTION 6: What strategy does the text not recommend for debating prospect objections?
Aggressively debating objections
Disarticulate objections with empathetic communication
Ignore user concerns
Increases selling pressure
7TH QUESTION: What helps to break down the argumentative walls of the prospectus?
Offering only complex technical information
Increase price to show value
Deny that there is a risk
Providing clarifying information and breaking up the process
8th QUESTION: What is the purpose of validating the user's fears according to the summary?
Increasing the prospect's indecision
Demonstrate that change is impossible
Decrease severe psychological stress and facilitate acceptance
Forcing immediate adoption
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