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Test Study your competition
Agenda
QUESTION 1: WHY IS IT ESSENTIAL FOR A COMPANY OR ORGANIZATION TO STUDY ITS COMPETITORS?
To know the market positioning
To identify opportunities and threats
To evaluate the effectiveness of strategies
All of the above
QUESTION 2: WHAT ADVANTAGE DOES THE STUDY OF COMPETITION PROVIDE IN TERMS OF ANTICIPATING COMPETITIVE MOVES?
Allows to know the geographical location of the company
Helps to predict the company's work climate
Anticipate possible strategic moves or new product launches
None of the above
QUESTION 3: HOW DOES COMPETITION ACT AS A POSITIVE STIMULUS FOR INNOVATION WITHIN A COMPANY?
By limiting creativity and the development of new ideas
By generating pressure to remain competitive and gain market share
By creating a demotivating work environment
None of the above
QUESTION 4: HOW CAN WE DETERMINE WHETHER COMPETITORS HAVE BEEN ADEQUATELY STUDIED?
Having a large amount of information about the competition
Positive results in the company
Conduct a one-time competitive analysis
All of the above
QUESTION 5: WHAT KIND OF INFORMATION SHOULD BE COLLECTED ON COMPETITORS FOR A PROPER STUDY?
Various information, such as your business model, marketing strategies, pricing, market share and customer reviews
None of the above
Information about your aspirations and projects
Only information about your marketing strategies
QUESTION 6: WHY IS IT IMPORTANT TO CONDUCT AN IN-DEPTH ANALYSIS OF EACH COMPETITOR?
To obtain superficial data on your business model
To understand its strengths, weaknesses, opportunities, and threats
To copy their strategies directly without adapting them to the company's needs
None of the above
QUESTION 7: WHY DO WE NEED TO COMPARE YOUR COMPANY WITH THE COMPETITION?
To assess how you are positioned in the market in terms of products and other aspects relevant to your industry
To know the marketing strategies used by competitors and copy them
To obtain confidential information from competitors and use it for their own benefit
None of the above
QUESTION 8: WHEN IS IT CONSIDERED THAT THE COMPETITION HAS BEEN PROPERLY STUDIED?
When complete and updated information is obtained
When clear actions and strategies are developed
When positive results are achieved in the company
All of the above
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INCORRECT QUESTIONS
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