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Test Media management

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QUESTION 1: WHAT IS THE FUNDAMENTAL ROLE OF THE MEDIA IN SOCIETY?

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QUESTION 2: WHY IS TRANSPARENCY IMPORTANT WHEN DEALING WITH THE MEDIA?

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QUESTION 3: WHAT IS AN ESSENTIAL SKILL WHEN FACING INTERVIEWS AND PRESS CONFERENCES?

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QUESTION 4: WHAT ROLE DOES PREPARATION PLAY IN DEALING WITH THE MEDIA?

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QUESTION 5: WHY IS IT IMPORTANT TO UNDERSTAND THE DYNAMICS OF THE MEDIA?

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QUESTION 6: WHAT ARE SOME SPECIFIC TECHNIQUES FOR DEALING WITH THE MEDIA?

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QUESTION 7: WHAT INFORMATION SHOULD BE INCLUDED IN A PRESS KIT?

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QUESTION 8: WHY IS IT IMPORTANT TO MAINTAIN A DATABASE OF RELEVANT JOURNALISTS AND MEDIA CONTACTS?

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INCORRECT QUESTIONS

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