1ST QUESTION: What describes the endowment effect?
QUESTION 2: How does the value perspective change between seller and buyer?
3rd QUESTION: What establishes loss aversion?
QUESTION 4: In the salary example, which reaction is more intense?
QUESTION 5: What is the purpose of free trial periods according to marketing?
QUESTION 6: What is the effect of money-back guarantees?
7th QUESTION: What approach is most effective when selling services such as cloud?
8th QUESTION: What is the evolutionary explanation for the fact that we respond more strongly to losses?
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