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Test Crisis communication
Agenda
QUESTION 1: WHAT DOES CRISIS COMMUNICATION SEEK TO ACHIEVE?
Minimize negative impact and protect an organization's reputation
Conveying confusing and contradictory messages
Generate panic and chaos among the public
None of the above
QUESTION 2: IN WHICH SITUATIONS IS PROPER COMMUNICATION CRUCIAL DURING A CRISIS?
Natural disasters, accidents, security problems or legal incidents
Moments of celebration and success of the organization
During an informal social gathering
None of the above
QUESTION 3: WHAT DOES TRANSPARENCY IMPLY IN THE DISSEMINATION OF INFORMATION DURING A CRISIS?
Create disinformation and maintain uncertainty
Provide regular and accurate updates, support bugs and offer solutions
Withhold relevant information to avoid a negative reaction
None of the above
QUESTION 4: WHY IS MULTI-STAKEHOLDER MANAGEMENT IMPORTANT IN CRISIS COMMUNICATION?
Failure to take stakeholder expectations and concerns into account
To ignore external opinions, maintaining total control of the situation
Each group has specific concerns and expectations regarding the crisis
All of the above
QUESTION 5: WHAT IS ONE OF THE BENEFITS OF CRISIS COMMUNICATION PREPAREDNESS?
Not having a crisis team or plans in place
To face critical situations and manage communication in a coordinated manner
Not being aware of the importance of preparedness in crisis communication
None of the above
QUESTION 6: WHAT ROLE DO PREDEFINED MESSAGES PLAY IN CRISIS COMMUNICATION?
Maintain consistent communication and convey clear and accurate information
Improvise messages without prior planning
Not having a clear approach to crisis communication
None of the above
QUESTION 7: WHAT IS EXPECTED OF LEADERSHIP DURING A CRISIS?
Remain calm, assess the situation and take action to address the crisis
Avoiding responsibilities and delegating crisis management to others
Failure to play an active role in crisis communication
None of the above
QUESTION 8: WHAT IS ONE OF THE ROLES OF THE CRISIS TEAM IN CRISIS COMMUNICATION?
Not having any specific responsibility for crisis management
Distribute tasks in a clear and coordinated manner during the crisis
Have a crisis team, but assign all responsibility to a single member
None of the above
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INCORRECT QUESTIONS
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