Test Avoid Stereotypes and Clichés for Fresh and Original Language

QUESTION 1: Why do clichés detract from a message depending on the text?

It's a phrase that only people with a wide vocabulary use
It is a very original and little-known expression
It is an expression that, due to its excessive use, has lost its charm and impact
It is a way of speaking that demonstrates intelligence and creativity

A shorter, more direct phrase like "Thanks for doing it"
A similar saying like "it's never too late if the happiness is good"
A rhetorical question to get the other person thinking
A more specific expression like "I'm grateful that you completed it despite the setbacks"