Test Keys to Capture Your Audience's Attention from the Start

1st QUESTION: According to the text, what are the three key questions an audience implicitly asks itself?

Their mood (Depending on context, it could also be "His mood", "Her mood" or "Your mood".)
Their political ideology
Their authority and credibility to speak on the subject
His personal life" Nota: "Su" puede traducirse también como "her", "your" (formal) o "their" según el contexto — p. ej. "Her personal life", "Your personal life", "Their personal life"

It's merely a formality with no real impact
It's a technique to dispel the audience's doubts and capture their full attention
It's a way to artificially lengthen the presentation
It is a strategy to generate uncertainty

The communicator's past experience is demonstrated
The relevance of the message is established by explaining why it is important at that precise moment
A technical knowledge base is being built
The chosen format for communication is justified