Ways to charge for your services

We come across a topic that produces controversy within this course in a general sense; how to charge for your work? Our work as Business Coaches is a form of independent entrepreneurship where we provide consulting services to companies, businesses or non-business individuals. We must keep in mind for ourselves that we are a business, our own company, we have value and knowledge for others and we need a form of livelihood or remuneration for our work.

Service offerings.

The question of how to set our prices for coaching services? It depends on a number of factors that we need to know and take into account in order to set our price. We can set our prices according to the type of service we are going to offer, since each activity we perform has its particularities and generalities. We can design a program model with a variety of coaching offers depending on the availability of resources available to the company, its type of business, availability of personnel or business interests. Another way we can estimate is according to the type of service delivery, whether it is online or face-to-face.

Consulting modality.

It is important to define the consulting modality we provide in order to establish differentiated rates and the client can choose the most convenient one. With individual training, the client receives personalized and individual treatment and can channel their doubts and concerns in a confidential manner. Naturally, individual coaching may have a higher price due to the exclusivity of the service. Providing a group coaching, usually looks like an interactive conference because you prepare a program for a group of clients with common interests, predominantly a more social environment and therefore demands a generalized attention. With a group coaching offer we can adapt a moderate price to make the proposal more attractive. When a client is facing our coaching offer for the first time, an interactive course where they can also learn from their peers and create interpersonal relationships is usually more interesting.

For a digital training, the consulting is done through videoconferencing providing a margin of flexibility and comfort for both parties. The advantage of digital training is that we can do it from wherever we are, if we are traveling or out of town, and we can even have clients from foreign countries. With face-to-face training, consulting is done as in the old days and a meeting place and time would be agreed upon, either at the company or another specific location. The face-to-face modality may have a higher price because we must guarantee the cost of transportation to the agreed place; everything is part of the business, we must not neglect a penny, not a second.

Hourly services.

In order to charge for your services as a Coach you can present interesting proposals such as hourly pricing models where you charge only the time you spend working with the client; usually these hourly rates usually have a higher price because they are sections of short duration.

Sometimes some clients who come to us come to us with a lack of knowledge in the business area and only need a short advice. Working by the hour allows us to save time and it can be attractive for the client to clarify their doubts without the need for a complete course.

Service packages.

We can offer package models where we include several services with different prices according to the client's needs. Also in order to provide a more detailed follow-up to the customer we offer a subscription model with the possibility of systematic advice for a long period of time. Charging for services in packages is usually more advantageous for us as Coaches because we show the client a guide about the preparation and knowledge that he will receive with our offer. In order to guarantee our professionalism, it is important to have our offer modules written in advance, so that the client trusts us with a safe and promising proposal.

Charge in advance.

Charging in advance is often doubtful for some clients, because if they do not know how coaching works, it is normal that they resist the idea of advancing money to a stranger. A good method we can use to collect safely for