ByOnlinecourses55
Keep your customers motivated - coaching sales
Motivation is one of the most influential forces when undertaking large projects. When we are motivated, our work capacity is intensified, which increases productivity and favors a positive emotional state. Motivation, being an emotional manifestation, is related to the irrational part of our brain. Therefore, it is essential to use emotional control techniques to encourage interest in achieving the proposed objectives.
With this understanding, the coach assumes the moral and professional responsibility to keep his clients motivated. A high level of motivation in clients increases the likelihood that they will effectively absorb the knowledge imparted and that it will translate into more beneficial results. In this guide, we will discuss effective strategies for keeping your clients motivated, which will enable you to do your job more effectively.
In the first few coaching sessions, it is crucial to inquire about your client's goals for their venture. The more relevant their goals are, the more elements they will have to stay motivated. When we talk about meaningful goals, we are not only referring to obtaining large sums of money, although the financial aspect is motivating, there are immaterial factors that have a deeper emotional impact.
For example, aspiring to earn money is not the same as having the desire to help one's family financially, provide a good education for one's children, or assist friends in need. Motivation is based on feelings, therefore, personal and spiritual satisfaction factors are often more powerful. Each individual has his or her own goals and desires, help your client identify his or her own and use them to set meaningful goals that will keep him or her motivated.
In periods when everything seems to be going well, it's easy to fall into a rut and downplay achievements. A single stumble can cause motivation to fade. One useful strategy is to keep a record of progress so far. Write down your client's starting point and each milestone reached along the way.
This will allow your client to remember, even in difficult times, how they started and all the accomplishments to date. Remembering his progress and the journey he has made may be enough to change his perspective and help him regain the motivation he needs to continue with his goals.
The path of entrepreneurship is littered with mistakes and failures. Being overly critical of ourselves can be detrimental to maintaining a balanced emotional state. Talk with your client about failure and mistakes, helping him or her to see them as natural elements of the process and not as reasons for excessive guilt. Learning to forgive oneself is essential to accepting that the possibility of failure will always be present, no matter how well we manage our business.
