The commercial exploitation of monad

The Entertainment Industry and the Cuteness Trigger

The entertainment and marketing industries are fully aware of the power this psychological trigger has over us.

They deliberately use the ''baby schema'' to design characters and products that we find attractive and endearing.

The Case of Mickey Mouse: His Evolution Towards More Childish Features

A classic example is the evolution of the Mickey Mouse character. If we look at Mickey's early designs, he was a more angular character with less childlike features.

Over the years, Walt Disney and his animators modified his design.

They made his head rounder, his eyes bigger, and his body smaller and chubbier, bringing him closer and closer to the ''baby design''.

This made him much more popular and beloved by the public.

Fictional characters (Wall-E, ET) designed to be endearing

This principle applies to countless fictional characters. From ET the alien to Wall-E the robot, many of our favorite characters share these childlike traits.

They are specifically designed to trigger our cuteness response and make us feel empathy and affection for them, even if they are not human.

How this psychological trigger is used to generate sales and affinity

This mechanism is used to sell all kinds of products, from toys and stuffed animals to cars.

A car design with large, round headlights, reminiscent of eyes, may subconsciously seem more ''friendly'' or ''cute'' to us.

Brands use this emotional response to generate a positive connection and greater affinity with their products, which ultimately translates into more sales.

Summary

The ''baby schema'' is not only limited to the natural world, but is also a strategic tool in entertainment and marketing. C