Communication Channels and the Nonverbal Message

Communication is a complex process that is conveyed through three distinct channels: verbal, which are the words we use; vocal, which includes the tone, intonation, and rhythm of the voice; and nonverbal, which refers to facial expressions, posture, and gestures.

Although most people focus on what they say, it is the nonverbal message that carries the most weight in communication, accounting for more than half of the total impact.

Inconsistency and misunderstandings

Communication becomes ambiguous when the message from two or more channels does not match, as our subconscious often betrays what we really feel through our voice or body language.

For example, saying "I'm glad to see you" with a somber facial expression and a monotone conveys a completely different message than the words.

These incongruities can cause mistrust and misunderstandings, as the receiver will tend to believe the nonverbal message, which is often perceived as more honest than the verbal one.

The power of nonverbal language

Given the great weight of nonverbal language, it is crucial that it be congruent with the message to be conveyed.

For example, if you want to give an impression of confidence and charisma, it is important to adopt an upright posture, a direct gaze and open gestures.

Conversely, stooped postures or nervous gestures can convey insecurity, even if the words are firm.

Similarly, eye contact is essential to convey sincerity and respect, while avoiding the gaze can make the interlocutor feel ignored.

Mastering nonverbal language allows us to strengthen our message, making it clearer and more credible, and helps us build an atmosphere of trust and respect with others.

Summary

Communication is transmitted through three channels: verbal (words), vocal (tone) and nonverbal (gestures). Although we focus on words, the nonverbal message has a greater weight in communication, representing more than half of the total impact.

Communication becomes ambiguous when two or more channels do not match. This incongruence can cause mistrust, as the receiver tends to believe the nonverbal message, which is perceived as more honest.

It is crucial that nonverbal language be congruent with the verbal message. An upright posture and open gestures project confidence, while a stooped posture conveys insecurity. Mastering nonverbal language strengthens our message and builds confidence.