Sales closing techniques: closing of Tressis

The sales closing process is the crucial moment in which the salesperson seeks to obtain the customer's commitment and close the transaction. There are several techniques and approaches to achieve a successful close, and one of them is the "Tressis close". As a sales coach, it is important to understand what this technique is and how to apply it effectively in the sales process. In this text, we will explore the Tressis close and how to use it to achieve successful sales results.

What is the Tressis close?

The Tressis close is a sales technique that focuses on creating a sense of urgency and commitment in the customer to close the sale. It is based on the premise that people are more likely to act when they perceive that they are missing an opportunity or that they can obtain exclusive and limited benefits in a specific time frame.

Applying the Tressis close in sales

The first step in applying the Tressis close is to design an attractive offer that generates customer interest. This involves identifying the key benefits of our product or service and communicating them in a compelling way. It is important to highlight the unique and exclusive aspects that make our offer special and differentiated from the competition.

Scarcity is a key element in closing Tressis. It is about creating a sense that the opportunity to purchase the product or service is limited in time or quantity. This can be achieved by creating limited time promotions, exclusive offers for a limited number of customers or by highlighting the limited availability of the product.

Tressis closing also seeks to generate a sense of urgency in the customer. This can be achieved through creating a sense of need or demonstrating the immediate benefits to be gained by making the purchase. It is important to highlight the positive consequences that the customer will miss out on if they do not take action immediately.

Use of testimonials and success stories

To support the effectiveness of the offer and build customer co